It's great when the voice of agriculture is heard by the nation in a positive way. Both the National Meat Association and the National Cattlemen's Beef Association submitted letters to the NY Times about the Times' negative presentation of BPI and the beef industry. The Times published an article that criticized BPI for using ammonia yet still having occasional e. coli and salmonella occurrences.
criticize the NY Times for only showing one side of the story and for 'demonizing a company that had the courage to invest in innovative technology'. The ammonia treatments at BPI have drastically reduced the amount of e. coli and salmonella in beef products; BPI's rate of positives is well below the industry average.
Props to these organizations for standing up to the Times and standing up for our industry.
Until next time,~Buzzard~
Labels: advocacy, beef, NCBA